Career

2262-1429061960

We asked: careers in retail

EDEKA Maria Stotz completed a trainee program and now works as a buyer in the company. Ms. Stotz, what did you do before the trainee program? I completed a dual...

We asked: careers in retail

EDEKA Maria Stotz completed a trainee program and now works as a buyer in the company. Ms. Stotz, what did you do before the trainee program? I completed a dual...

2261-1429061960

Interview with Dr. Wolfgang Adlwarth

Is the target group of students in consumer research even noticed? Yes, but it is a very small target group. GfK differentiates between seven lifeworlds, and of course there is...

Interview with Dr. Wolfgang Adlwarth

Is the target group of students in consumer research even noticed? Yes, but it is a very small target group. GfK differentiates between seven lifeworlds, and of course there is...

2260-1429061960

How private labels became very hot

Anyone who hasn't recently been lying in a bathtub full of milk and cereal will have no problem recognizing the fat man with the bushy beard: Friedrich Liechtenstein, actor, self-promoter...

How private labels became very hot

Anyone who hasn't recently been lying in a bathtub full of milk and cereal will have no problem recognizing the fat man with the bushy beard: Friedrich Liechtenstein, actor, self-promoter...

Existing in the project jungle

Everything is a project and needs to be managed. But most of the time we take on too much and all we are left with are the shards of failed...

Existing in the project jungle

Everything is a project and needs to be managed. But most of the time we take on too much and all we are left with are the shards of failed...

2258-1429061956

Pros/Cons Cyborgs

Pro Cyborg – Chris Dancy The media calls him “The most connected human on earth”. He describes himself as a “data exhaust cartographer”. Because: Chris Dancy has his life and...

Pros/Cons Cyborgs

Pro Cyborg – Chris Dancy The media calls him “The most connected human on earth”. He describes himself as a “data exhaust cartographer”. Because: Chris Dancy has his life and...

2257-1429061956

Under the skin

What is a Cyborg? A man-machine like Robocop? Or is the student with a smartphone a transhuman being? The Cybrog association, founded by student Stefan Greiner, brings together technology enthusiasts...

Under the skin

What is a Cyborg? A man-machine like Robocop? Or is the student with a smartphone a transhuman being? The Cybrog association, founded by student Stefan Greiner, brings together technology enthusiasts...